The fantabulous idea was the brainchild of H&C–Leo Burnett Beirut to promote Procter & Gamble’s Wella Koleston Hair Care Natural hair colourant.
This creative piece of outdoor advertising lets the natural lighting of day and night shine through the woman’s hair, which is die cut from the billboard.
Sunset hair, moonlight hair, or midnight black … the choice is natural.
a design diary ..................................... a cornucopia of fantabulous designs that make me go oooh! ..................................... About
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Studio Suki is a creative company with an international outlook, a hands-on approach, and a serious commitment to simplicity and quality. Visit us at www.studiosukidesign.com .....................................
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